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CHERRY HILL, N.J., July 16 /PRNewswire/ -- Subaru of America announced today that it is now offering Wi-Fi connectivity for the award-winning 2011 Outback crossover SUV model. The new Subaru Mobile Internet system creates a Wi-Fi hotspot inside the Outback giving internet access to 10 or more users for up to 150 feet around the vehicle.
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The Subaru Outback redefined the SUV, and offering Wi-Fi connectivity further expands this versatile vehicle's capability. Operating on the 3G network and working with all Wi-Fi enabled devices, Subaru Mobile Internet provides users a safe, fully encrypted connection with download speeds averaging 400kbps-1.2mbps. This uninterrupted Wi-Fi capability is designed for passenger access while the Outback is in motion.
Subaru Mobile Internet easily allows users to check email, surf the web or listen to Internet radio and even stream video and post to social networking sites. Outback passengers can check weather and traffic, download hiking trails, and even reserve a campsite while they're on the road. Multiple passengers can simultaneously use the Wi-Fi connection for their separate devices, including Wi-Fi capable laptop computers, netbooks, smart phones, game controllers, plus the new iPad® and iPod® Touch models.
Subaru Mobile Internet technology is provided by Autonet Mobile, the world's first in-car Internet service provider. The Wi-Fi service can be added as a port or dealer-installed accessory to any 2011 Subaru Outback for an MSRP of $499, plus a $35 activation fee. A one-year subscription at $29 per month is required, and Subaru is including the first three months of service for free. Comprehensive user support is included through joint Subaru and Autonet Mobile customer service resources. Subaru Mobile Internet is a Genuine Subaru Accessory and is covered under the Subaru of America warranty.
Starting at an MSRP of $22,995, the 2011 Subaru Outback is offered in a wide range of four- and six-cylinder models. The Outback is smart-sized compared to other two-row crossover vehicles, featuring a mid-size interior in an easy-to-maneuver and off-road capable wagon body. Equipped with the Lineartronic? CVT (continuously variable transmission), the 2011 Outback is rated at 29 MPG in highway driving.
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Subaru Invites Fans to Talk to Subaru Rally Team USA Drivers, Travis Pastrana and Dave Mirra
Cherry Hill, NJ, July 8, 2010 - Subaru of America, Inc. is inviting fans to participate in an hour-long interactive conference call featuring Subaru Rally Team USA drivers, Travis Pastrana and Dave Mirra, Monday, July 26 at 6 p.m. EST. On the call, fans can ask questions and hear Travis and Dave talk about their preparation and plans for X Games 16, their love of Rally and the launch of the all-new 2011 Subaru Impreza WRX and STI.
"Travis and Dave love their fans and this is a unique way to connect with them on a more personal level," said Todd Lawrence, promotions and sponsorship manager, Subaru of America, Inc. "They are looking forward to talking about what's going on with the Subaru Rally Team and are eager to drive their Subaru Impreza WRX STI rally cars at X Games in Rally Car Racing and the all-new SuperRally event."
To join the live conference fans can sign-up at http://tinyurl.com/24sb2kp. Then on July 26 at approximately 6 p.m. fans will be called on the phone number they provided at sign up. Fans can also watch Dave and Travis compete live on ESPN during X Games Saturday, July 31, beginning at 4 p.m. EDT.
About Travis Pastrana
Perhaps best known as the very first athlete to successfully land the
double backflip in competition on a motorcycle, Travis is not only a
supercross phenom and freestyle motorcross pioneer but also a wildly
popular action sports personality through his Nitro Circus show on MTV
and Thrillbillies series on DVDs. Driving for Subaru full-time since
2005, Travis became the youngest-ever American Rally Champion in 2006
and has gone on to win the Rally America National title with Subaru
Rally Team USA for the past four consecutive seasons
(2006-2007-2008-2009).
About Dave Mirra
Widely accepted as a BMX Freestyle icon, Dave Mirra holds the enviable
record of winning the most X Games medals ever. Highly active in the
sport and still participating in select events, Dave gives back to the
sport he loves and held his first annual King of the Animal House
Invitational in his hometown of Greenville, NC, in December. As a
teammate to Travis Pastrana in Subaru Rally Team USA, Dave drives an
identically-prepared Subaru Impreza WRX STI rally car in the Rally
America National Championship.
CHERRY HILL, N.J., July 2 /PRNewswire/ -- Subaru Rally Team USA announced today the selection of Sverre Isachsen of Norway, the defending FIA European Rallycross Champion, to fill the team's guest driver slot at the 2010 ESPN Summer X Games 16 in Los Angeles, California on July 31st. Isachsen will join Subaru Rally Team USA star drivers Travis Pastrana and Dave Mirra for the debut of SuperRally at the X Games, each will drive a 2011 Subaru Impreza WRX STI modified for Rallycross with an over 550 horsepower Boxer engine and Symmetrical All Wheel Drive.
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"I'm very excited to come to a huge event like the Summer X Games and to have the opportunity to be teammates to legends like Pastrana and Mirra is very special," said Isachsen. "I think a Rallycross style event will fit perfectly with the X Games because it is a very entertaining motorsport with a lot of action. Rallycross has traditionally been a European motorsport, but I think the concept can be big in the USA and I'm happy to be a part of the very first Rallycross event in America!"
Isachsen was the Norwegian Rallycross Champion in 1999, 2000 and 2004 and debuted in the top level FIA European Rallycross Championship (the ERC) in 2002. After finishing fourth in the ERC standings three years in a row (2006-2008) Isachsen achieved ultimate success last year and was crowned the ERC Champion. His title defense in 2010 has been exceptional so far and Sverre leads the 2010 ERC standings after four of ten rounds, having won two events outright this year already.
"SuperRally will be an exciting addition to the X Games extreme line-up and it is only fitting to have the world's best Rallycross driver be a part of it," said Todd Lawrence, Promotions and Sponsorship Manager, Subaru of America, Inc. "Subaru has been a competitive force at the X Games for four years and we are thrilled to have Isachsen join Subaru Rally Team USA."
Developed from European Rallycross in which Isachsen is a dominant force, SuperRally features direct head-to-head competition with four cars at a time on a tight dirt course within the massive LA Coliseum, in downtown Los Angeles. The new format should prove especially exciting for America fans as the rally cars will bump, jump and slide together in a furious sprint of just a few short laps. Subaru drivers Pastrana and Mirra will compete in both Rally Car Racing and SuperRally and Isachsen will focus exclusively on SuperRally.
Although Isachsen will be the most experienced and accomplished Rallycross driver at X Games 16 he is realistic about the challenge ahead. "The track, the car and the competitors will be new for me, so let's just see how it goes!"
Since 2006 the ESPN X Games has featured the Rally Car Racing event as part of multi-sport lineup that includes action sports such as skateboarding, freestyle motocross and BMX. The inclusion of rallying at the X Games with its live television coverage and a live audience of tens of thousands has helped rallying achieve widespread awareness and popularity in America over the past four years. Subaru has earned nine of the 13 possible medals in the past four X Games Rally Car Racing events. The event features two rally cars at a time running on a stadium based parallel course, which prevents the cars from direct contact. ESPN adds SuperRally for the first time this year modeled after the successful FIA European Rallycross Championship.
Three additional exhibition style events are planned by sanctioning
body Rally America later this year at New Jersey Motorsports Park, with
plans for multi-venue national series in 2011. Isachsen will play a key
role in helping provide Rallycross training and advice to SRTUSA team
drivers as well as help introduce his sport to American fans. Subaru
Rally Team USA has won the Rally America National Championship title for
the past four years (2006 - 2009).
CHERRY HILL, N.J., July 1 /PRNewswire/ -- Subaru of America, Inc. posted record June sales with 21,601 vehicles sold in June 2010 -- a 16-percent increase over June 2009 sales of 18,620 units. Year-to-date sales totaled 125,960 units compared with 93,306 units sold through the same period last year, resulting in a 35-percent increase.
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The current generation Subaru Forester continues to consistently break sales records more than two years after its introduction. Sales for June 2010 represent the best June ever for the Forester with 7,607 units sold -- a 25-percent increase over the same period last year. The top-performing Subaru Outback continues on its blistering sales pace with 6,554 units sold in June -- a 76-percent increase over the same period last year.
"June was a great month for us," said Tim Colbeck, senior vice president of sales, Subaru of America, Inc. "Our inventories are very tight and we still set a record for the month. Demand for our products continues to be strong and our retail network is working hard to sell efficiently."
Jun-10 | Jun-09 | % chg | June-10 YTD | June-09 YTD | % chg. | |||
Legacy | 3,006 | 2,984 | 1% | 18,993 | 12,627 | 50% | ||
Outback | 6,554 | 3,721 | 76% | 41,147 | 18,927 | 117% | ||
Impreza | 4,259 | 5,041 | -16% | 21,574 | 22,157 | -3% | ||
Forester | 7,607 | 6,090 | 25% | 42,935 | 36,158 | 19% | ||
Tribeca | 175 | 784 | -78% | 1,311 | 3,437 | -62% | ||
Total | 21,601 | 18,620 | 16% | 125,960 | 93,306 | 35% | ||
"Now that we are halfway through 2010, the Subaru franchise is clearly on pace to establish another record-setting sales year," said Thomas J. Doll, executive vice president, Subaru of America, Inc. "This has been the best first six months in the history of the company and we are proud of the contribution from all members of the Subaru team."
About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of more than 600 dealers across the United States. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation. For additional information visit www.subaru.com.
CHERRY HILL, N.J., June 18 /PRNewswire/ -- Subaru of America, Inc. today announced pricing for the 2011MY Subaru Impreza (non-turbo) models. Pricing for the 2.5i, 2.5i Premium and Impreza Outback Sport are held to 2010 model year levels.
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Subaru of America continues to enjoy record sales after its best-ever sales year in 2009, with sales up 40 percent year-to-date. The Subaru Impreza is also showing a sales increase year-to-date due to its unique blend of fun-to-drive performance, safety and functionality with Subaru Symmetrical All-Wheel Drive technology. The Impreza has been an Insurance Institute for Highway Safety (IIHS) Top Safety Pick for three consecutive years, making it an unmatched value in the compact vehicle segment. The 2011 Subaru Impreza is scheduled to arrive at dealerships in July.
Subaru Impreza 2.5i
The well-equipped Impreza 2.5i maintains an aggressive starting price of $17,495, with the 5-door available starting at $17,995. All naturally-aspirated Imprezas come with Subaru's 2.5-liter SOHC horizontally-opposed boxer engine with i-Active Valve Lift System. This engine puts out an impressive 170 hp @ 6,000 rpm.
All Impreza models feature the active safety of Subaru Symmetrical All-Wheel Drive, Vehicle Dynamics Control and Brake Assist as standard equipment. Two new colors for the 2011MY, Marine Blue Pearl and Sky Blue Metallic, expand the color selection, while Newport Blue is phased out.
Subaru Impreza 2.5i Premium
The Impreza 2.5i Premium maintains its starting price of $18,495 -- the 5-door is $18,995. The 2.5i Premium trim level adds alloy wheels, a leather wrapped shifter and steering wheel and audio control switches on the steering wheel.
The audio system for the 2.5i Premium and Outback Sport models is upgraded for the '11MY and now includes standard Bluetooth Audio Streaming, Bluetooth Hands-Free Connectivity, standard USB port with iPod control capability, a single-disc CD Player with MP3/WWA capability and six upgraded speakers.
The Special Edition Package on the Impreza 2.5i Premium is renamed the Power Moonroof Value Package for the '11MY and still includes the All-Weather Package, fog lights and power moonroof for just $500, a retail value of $1,850 resulting in a generous $1,350 discount.
Subaru Impreza Outback Sport
The Outback Sport maintains its attractive starting price of $19,995 and includes items such as standard 17-inch alloy wheels, raised suspension, fog lights, All-Weather Package and a cargo tray among its many upgraded features.
New for the 2011MY, Camellia Red Pearl and Sage Green Metallic will be offered as monotone exterior colors on the Outback Sport. Obsidian Black two-tone, Marine Blue two-tone and Steel Silver two-tone complete the Outback Sport color line up.
Destination and Delivery charges for the 2011MY are $725 (Alaska D&D is $875).